You’re a digital business owner. In this era, you’re confused about running the business with an unexpected reach to your readers, followers, and audience.

Yet, you want to increase these followers just like any other punctuating business in the market.

So, read the six hot-tips below and see your business and followers soar online:


1. Go Through On-The Page SEO

If you are planning to sell online, SEO and digital marketing are broader concepts you should be following, at any cost. In short, when you are updating or uploading content on your different social media handles, you must check if the content is reliable or not.

Besides that, you must know if the content is grasping the interest of other buyers on different sites like Facebook, Instagram, and LinkedIn, or not.

Such insights are only possible when you use power words, long keywords, or the targeted keywords in your marketing copy on social networks to consider it to get viral within minutes.


2. Make Engaging Advertisement Copies

Keep note that your digital media, one which is bound to float on every social platform for your business’ presence, should be engaging, relatable, and unique enough to cause curiosity. In the digital world, what gets more clicks on your website, accounts, and advertisements is nothing but curiosity.

Hence, your ads must run in such a manner that targeted readers or viewers are compelled to follow you to know what’s going on with your business.


3. Have Official Business Account/Group

Make the best use of social media accounts by owning an official business page or group. If you want followers to be attracted to increase your business, they should know that you exist.

It will only happen when you are promoting or selling stuff from a professional business account, page, or a group on websites like Facebook, Instagram, Twitter, or LinkedIn.

Or if you have different verticals like clothing, accessories, designs, home décor, etc., then you can have every page on Facebook or LinkedIn to focus on a particular type of audience at the same time.


4. Update Stories About Latest Offers On Your Page/Account/Handle

Today internet users swipe stories on platforms like Instagram, Facebook, and Twitter, like that’s their favorite pass time. It gives them a chance to know what’s happening around within 10-15 seconds of short video clips.

So, this could be another way to attract followers when you run a sponsored ad or an official story from your account. You must know when users are most active, or about to be. Then accordingly post 3-6 stories within 1-3 minutes’ gap.

This keeps viewers’ curiosity up to know what is actually happening; and they will be motivated to follow your page, account, or handle for more such updates.


5. Invite Your Business Partners/Regular Customers To Put Testimonials On Your Page

Another way to gain more followers or potential customers for your business online is to solicit feedback from your regular clients or business partners on your Facebook Wall, or LinkedIn account.

They can also leave comments on your business’ Instagram handle or share Tweets on Twitter about their experience when they purchased your product offering.

Doing so, others who are in their social circle will feel that you are to be trusted and followed for such experiences as explained in reviews/testimonials/comments.


6. Hire Micro-Influencers

These days micro-influencers are more in demand if you want to target a specific region or niche. They are cheaper, passionate, dedicated to their work, young, and have minds with fresh ideas.

These micro-influencers can bring a local audience to your official page. These ambassadors can help promote your goodwill and image in front of their fans. It can help boost your sales and social media followers in no time.

Basically, these micro-influencers will be the live version of the trust which people can put in your products and services. In the end, those who are influenced will follow your page like true loyalists.


Contact KMC for free consultation.